In Germany Persil continues the initiative “Projekt Futurino” to support children with 150,000 euros. From March to July 2010 consumers are asked to nominate children’s projects with a special focus on nature and environment.
The initiative was launched in 2007 to celebrate Persil’s centenary. Since then 400 projects and more than 100,000 children have been supported.
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This year more than 280 Henkel employees in Düsseldorf participated in a special charity campaign for deprived children. The so-called “Christmas tree of wishes“ event is part of the MIT-initiative. For this purpose Christmas trees in Düsseldorf were decorated with 287 cards listing children’s biggest wishes for Christmas. Henkel employees had the opportunity to fulfill these wishes, each worth up to 20 Euro. Within only one hour the cards were plucked from the trees. A few days later Henkel employees provided the desired presents, among them dolls, balls, games or scooters and volunteers took the presents to the children.
In Düsseldorf the event took place for the third time and each year more Henkel employees would like to participate. In addition many Henkel sites in Germany have picked up this idea and arranged their own “Christmas tree of wishes” event.
I would like to thank all Henkel employees for their commitment and wish you all a Merry Christmas.
The Henkel Race Day featuring the ‘Preis der Diana’ is one of the most important horse races on the European calendar. This year more than 15,000 visitors came to the event. And for each visitor Henkel donated one euro to a local social project in Duesseldorf, Germany. That means: 15,000 euros for three projects, e.g. a therapeutic ride club for physically handicapped children.
Thanks to all the visitors for their support and interest in Henkel Smile!
I would like to warmly thank you all people who partecipated in the funds raising in Italy in june in favour of the Abruzzo Hearthquake. 364 italians employees partecipated and we collected 6.000 euro, the Henkel Friendship Initiative e.V. donated 25.000 euro and 6000 euro have been collected from external companies in Germany. I visited l’Aquila in July to scout what we could support with money collected and I have been impressed by the situation. Many people are living within camps which you can see anywhere. Many others are guests of the Goverment within Hotels which are located close to the seaside. Firemen are at work and they are doing structures to save buildings and to make streets and places safe. The center of L’Aquila is completly closed, none can enter and all activities are closed (banks, shops, ….). Within the center no one could restart his/her job because buidlings are not safe. Only few are working at the moment. Restructuring is not yet started. The hearth is still moving and people are quite afraid. One of the major need is to envolve people in activities. Without a job or concrete activities to run, people get lost and desperate and phsycological deseases dramatically increase.
Here I met Mrs Lea Contestabile who is running the project which we would like to support. The project of MUBAQ (childrens museum of L’Aquila association) aims to build a center (with a number of very small and little houses) which can offer to childrens the possibility to partecipate to artistic and cultural activities which have the objective to help them to go on and to elaborate what they experienced and their losses. The association is now working within teints and camps. 
We are waiting the start up of the project to release the money collected.
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